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1% For The Planet

1% for the planet

Focus Area

  • multiple focus areasMultiple Focus Areas

Verification Method

  • 3rd Party Audited3rd Party Audited

Issued By

1% For The Planet


B2C Independent Endorsement / Multi-Stakeholder Initiative

Applicable To

Responsible Businesses


Allows consumers to identify ethical companies, who offset the impact of their operations via a philanthropic donation of 1% of total sales to approved non-profit partners.


  • 1% is a network of businesses, nonprofits and individuals working together to support environmental solutions through annual membership and everyday actions.
  • 1% for the Planet collaborates with individuals and business members to identify environmental organisations that will make the greatest impact and align with giving goals.
  • The foundation of the 1% for the Planet network is the member-nonprofit partnership. Our business and individual members engage directly with approved nonprofit partners, providing financial donations, volunteer time, in-kind donations and other shared-value collaborations.
  • All donations go to vetted, trusted nonprofit partners, which can be hand picked by donors from the approved, member-nonprofit partner network and changed year on year.
  • Prospective members must firstly complete a membership questionnaire. To become they must confirm annual sales and provide financial documentation from a certified public accountant.
  • Each fiscal year, the 1% for the Planet supports business members in their annual certification of the 1% commitment. Continued membership is contingent on completing this annual process.
  • Certified business members can donate the equivalent of 1% of sales via:
    • Financial contributions to approved nonprofits (50% minimum).
    • Volunteer time and/or in-kind donations (25% maximum).
    • Approved advertising expenses. These ads must feature nonprofit partners and highlight that a business is a 1% for the Planet member (25% maximum).

1% for the planet´s products